When I’m on TikTok, I’m not just scrolling - I’m strategizing (or that’s what I like to say to myself). Every corner of TikTok bursts with opportunities to engage and sell. So it seems only natural to use this dynamic platform to take a Shopify store to the next level.
For regular people, TikTok is a social media platform, but for ecommerce enthusiasts it’s the new frontier for e-commerce, but whichever way you wish to call it—it’s fast, it’s fun, and it’s where the buyers are at.
In this blog, I’ll walk you through connecting your Shopify store to TikTok Shop.
Step-by-step guide to connecting Shopify and TikTok shop
- Install the OwnBase app
Start by installing the OwnBase app on your Shopify store. You can find OwnBase in the Shopify app store.
It starts at $15 per month, which allows you to publish up to 500 products. They offer a 30-day free trial, so you can test it out first.
I recommend starting with the basic plan to get the hang of things.
- Connect your TikTok shop
After installation, click on ‘Connect’ to link your TikTok Shop.
You’ll be redirected to TikTok where you’ll need to authorize the connection by logging in with your owner account.
- Set your inventory location
Choose the inventory location you want to sync.
If you're dropshipping, it’s safer to choose your own location to avoid potential bans on TikTok.
- Sync product attributes
Configure the sync settings to include product status, title, description, images, and price.
Make sure all relevant attributes are checked to ensure seamless sync.
- Import orders
Enable the option to import orders from TikTok Shop into your Shopify dashboard. This keeps all your orders in one place, making management easier.
- Publish products
Finally, add your Shopify products to your TikTok Shop. Select all products you wish to sync, categorize them, and confirm.
This process might take a few minutes, but once it’s done, all your products will be live on TikTok Shop.
FAQ
Do I need a specific Shopify plan to use HomeBase?
No, HomeBase works with any Shopify plan, though the features you can utilize may vary based on your Shopify subscription.
How long does it take for products to appear on TikTok Shop after syncing?
Products usually appear almost instantly, but it can take a few minutes for all products to sync fully. They might undergo a review by TikTok before going live.
Can I use this setup for dropshipping?
Yes, but be cautious with your inventory source as TikTok has strict policies that might affect dropshipped products.
TikTok on the clock for your Shopify store’s success
This simple integration can significantly help your Shopify store's visibility and sales on TikTok. It’s not hard to set up your products on TikTok Shop, and over time, this can lead to consistent traffic and conversions.
Success on platforms like TikTok doesn’t happen overnight—stores that do well are often those that invest continuous effort and time. But that’s okay, this is an investment in your business’s future.