App Reviews


Loox App Review 2024: Is This Social Proof Platform Receiving Love From Customers?

Published on Nov 07, 2023

Loox - Boost brand recall with social proof that looks amazing - customer reviews, photos, videos & referrals

What is Loox?

Core Value Proposition

At its core, Loox serves up a way for Shopify stores to harness the power of social proof through customer reviews — and not just any reviews, but visual reviews with customer photos and videos. It's all about getting those who love your products to show it off, making it way more enticing for others to join the bandwagon. The app automates the collection of these reviews, so you're not chasing down customers for feedback; Loox has got your back there.

The primary purpose Loox serves is turning your happy buyers into your brand's most convincing advertisers. It's not just about getting a thumbs-up; it's about showing future customers the real people who've already bought and loved what you sell. This visual vote of confidence can be a game-changer for conversion rates and overall store credibility.

What Primary Purpose It Serves

Loox takes the guesswork out of gathering user-generated content for your ecommerce store. If you've ever felt awkward asking customers to send in photos or share their experiences, Loox is the smooth operator you need. It's designed to make it super easy for customers to share their love for your products, and for you to showcase that love right where it matters most: on your store's front page, product pages, and even post-purchase pages to tempt that second buy.

Loox boosts your brand's trust factor. By putting genuine customer experiences front and center, it helps nudge those on-the-fence shoppers into making a purchase. It's a trusty sidekick for any Shopify store owner aiming to build a more authentic, relatable brand.

Who's it for? Who is it NOT for?

Target Audience

Loox is a solid choice for Shopify store owners who are no strangers to sales and want to show potential customers just how much their current customers love their products. Picture a store with a lineup of eye-catching items that almost beg to be photographed — that's where Loox shines. It's perfect for those who understand that happy customer snaps can help convince others to hit that 'buy' button. Plus, if you're all about growing and getting your products the spotlight they deserve, this app is worth a look.

Who is it NOT for?

Now, if you're just starting out and your online store is still a bit of a ghost town, you might want to pass on Loox for now. Without a free plan, it's a bit of an ask for those watching every penny or those who haven't got much to show off to potential reviewers yet.

Also, if your store is more about services or digital downloads, where photos and videos aren't really a thing, Loox won't be up your alley. And for the perfectionists who want to tweak every email to pixel perfection, you might find Loox a bit too off-the-rack for your liking.


  • Automated review collection: Collect authentic photo and video product reviews on autopilot, import reviews and open & display them on beautiful, fully customizable widgets, without slowing down your site
  • Review Sync: Sync reviews to Google Search (Rich Snippets), Google Shopping, Meta Shops, and more and boost traffic to your store.  
  • Single-click Upsells: Add photo reviews to your post-purchase pages and boost upsells while customers are still in the mood.

  • Integrations: Connect your favourite tools like Klaviyo, PageFly, OmniSend, Smile.io, Loyaltylion, and more social media and SEO integrations to enhance your customer experience, maximize reviews, and skyrocket growth


Loox offers a 3-tiered pricing. All plans come with a 14-day free trial, get started from the Shopify app store:  

  1. BEGINNER ($9.99/month)

Launch your store and start building trust with the basics

  • 100 monthly review request emails
  • Offer discounts for photo reviews
  • Reviews, Carousel & Popup widgets
  • Multilingual support
  • Up to 500 orders

  1. SCALE ($34.99/month)

Grow your brand and drive more sales with social proof marketing

Everything in BEGINNER plus:

  • Video reviews
  • Full customization
  • Google Shopping
  • Remove Loox branding

  1. UNLIMITED ($299.99/month)

Power your fast-growing business with full functionality

Everything in SCALE plus:

  • Unlimited review requests
  • Unlimited referrals
  • Full Klaviyo integration
  • Priority support


4.9 / 5 

What do real users have to say about it?

Pros & Cons


On-site, post-purchase, and post-reviews one-click referrals to build brand advocates and win new audiences

Loox uses a CDN (content delivery network) to serve scripts, photos, and videos, so widgets load in less than half a second

Zero coding skills required. Get started with just a few clicks

Incentivize customers to leave a photo or video review by offering next-purchase discounts


No free plan so difficult to try it out if you’re a small team

Email design function is quite limited and cannot personalize as per the business too much

Offers discounts only for customers who submitted a photo/video review

Our In-Depth Review of the Loox Shopify App

After spending considerable time with Loox, rolling up our sleeves and diving into every feature, we’ve got a lot to say. Let’s walk you through each facet of the app.

Setup Simplicity

Right out of the gate, Loox impressed us with its simplicity. Integrating with our Shopify store was as straightforward as one could hope for. No confusing steps or technical jargon. It was all about clicking through a well-guided setup process, making it accessible even if you're not exactly tech-savvy. The sense of relief when you see those review requests going out automatically is palpable — it's one less thing on the daily to-do list.

Feature Set and Utility

Diving deeper into what Loox offers, the automated review requests were a game-changer for us. The fact that it's a set-it-and-forget-it feature means we could focus more on other aspects of our business. Customization options for the widgets ensured they didn't clash with our store's design, which is crucial for maintaining brand consistency. And let's not overlook the importance of review sync — getting those star ratings out in front of a wider audience is a must in today's competitive online space.

Engagement and Conversion Impact

Here’s where the rubber meets the road: did Loox actually engage our customers? The answer is a resounding yes. The simplicity for the customer to click and upload a photo with their review meant we saw a steady flow of user-generated content. This content didn't just sit there looking pretty; it converted browsers into buyers. The upsell feature was a nice cherry on top, gently nudging customers to add a little something extra to their carts.

Speed and Upkeep

We know that adding any new feature to a website comes with the concern of slowing things down. Loox mitigates this with their CDN, keeping our load times quick. No complaints from customers about sluggish performance, which is always a good sign.

Customer Support Experience

Anytime we reached out to Loox's customer support, we were met with quick and clear answers. Having a support team that’s on the ball is a big plus, especially when you're dealing with an app that's so integral to your business operations.

Investment Return

While some might balk at the price, considering there’s no free tier, we saw a clear return on our investment. The uptick in conversions and the additional sales from upsells made the monthly fee feel like money well spent. It's a classic case of you get what you pay for.

Growing with Our Business

As our business expanded, Loox scaled with us. The transition between plans was as smooth as you'd hope, with added features like video reviews enriching our customer feedback even further. The scalability of the app means it’s a long-term player on our roster of tools.

Final Thoughts on Loox Shopify App

Alright, let's give our final thoughts on Loox product reviews & photos app. You've got a Shopify store that's past its first steps and past new customers, and you're scouting for the right tools to jazz up your customer feedback game through a review app. Enter Loox. It’s been on our radar, and we’ve given it a serious shakedown. It's the kind of app that can make your customer reviews pop with candid snaps and vids.

Now, it’s not all sunshine and rainbows—there's no free plan, and if you love to tinker with every setting, Loox might test your patience. But if your store’s buzzing and you're not shy to invest in its growth, Loox could be your ticket to some serious social proof.

We've laid it all out for you, the good, the not-so-good, and everything in between. If Loox sounds like it fits the bill for your business, then what are you waiting for? It could be the nudge your Shopify store needs to stand out in a crowded online marketplace.


How do I import reviews from Aliexpress?

Go to this page to know more.

Does Loox import from Amazon?

Yes, it does import reviews from Amazon.

Julien Mamalian

CEO, Bloggle

After an exciting 5 years of designing and optimizing Shopify sites for well-known French startups, I launched Bloggle. Our mission? To assist merchants worldwide in crafting compelling articles that rank high in SEO and truly engage their audience. In just 3 years, over 2,000 clients have trusted us, publishing more than 55,000 articles through Bloggle. Thanks to them, I’ve learned the keys to success and the pitfalls to avoid

Table of Contents

Julien Mamalian

After an exciting 5 years of designing and optimizing Shopify sites for well-known French startups, I launched Bloggle.

Finally  get the personalized Shopify blog your brand deserves

Try Bloggle

Follow us ! 🥳